Strategic Web Design VA

Get more website traffic, leads, and sales.

Get more website traffic, leads, and sales.

We fix business websites to get more traffic, generate more leads, and close more sales.

Get this FREE Strategy Guide to help you in your business:

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Google Rating
5.0
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Featured in
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Strategic Design Outcomes

Great return on investment

Here are some of the positive outcomes we've seen with our clients.

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3.7x
Increase in organic traffic
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3x
Increase in monthly leads
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2.3x
Increase in monthly sales
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74.9
%
Increase in monthly profit
The Benefits of Strategic web Design

Impacts of a strategic web design

It's not the website that businesses want; it's the outcome. Our strategic web design services revolve around the ideal outcome of your new website.

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Increase website traffic

Get more traffic
Get more traffic

An optimized website is easier to find and will get more traffic from Google and other search engines.

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Get more leads

Get more leads

A well-crafted website appears more trustworthy, making it easier for your target customers to inquire about your products and services.

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Close more sales

Close more sales

A user-centric website quickly provides information your target customers need to make buying decisions.

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Get more customers

Responsive websites are accessible to more customers who use different devices and have disabilities.

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Get more customer loyalty

Trustworthy brands are likable and easier to remember, making your customers more loyal to you.

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Attract more talent

A purpose-driven website will make attracting incredibly talented people who want to join you in your mission easier.

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Pass compliance & regulations

Specific legislation requires certain industry websites to comply, and your business could be breaking the law if your website is not done properly.

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Save precious time

An effective Content Management System (CMS) will save time managing your website and give you more time running your business.

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Reduce your cost

Increasing your website's effectiveness in communicating value reduces your cost of acquiring new customers.

Annie Mathis
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We have received so many compliments from our current clients about their experience on our new website. Best of all, we have so many more NEW clients now finding us and loving what they see.
Annie Mathis
Annie Mathis
Co-owner & Music Teacher
Potomac Music
OUR WEB DESIGN PROCESS

Not all websites are created equal

Your business is unique and faces different challenges, limitations, and goals. Our process allows us to find the best strategy and design to give you the best outcomes.

PHASE 1
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Strategy

Strategy
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Prospect Research & Analysis
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Competitor & Keyword Research
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Market Opportunity Analysis
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Conversion Strategy
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User Persona Design
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User Engagement Strategy
PHASE 2
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Web Design

Web Design
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Information Architecture
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Brand Elements Design
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Content Strategy
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User Interface Design
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User Interaction Design
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User Experience Design
PHASE 3
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App Integration

Application Integration
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Google Analytics
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Google Business Profile
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Google Search Console
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Customer Relations Management
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Website Email & Form
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Appointment Scheduling
PHASE 4
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Web Development

Web Development
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Web Hosting & Domain
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Web Development
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Search Engine Optimization
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Website Maintenance
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Monthly Progress Report
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Marketing Support
Client Testimonials

What our clients say about us

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very pleasant to work with
It was very pleasant working with Earl. He was always very responsive and we are very pleased with his work...
Yun Choe - Office Manager at Oak Endodontics, Healthcare Industry

Yun Choe

Office Manager
Oak Endodontics
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helped establish credibility for my brand
Earl gave me an in-depth analysis of my potential users, and how to facilitate their journey through the website. It was a substantial improvement from my last website.
Chef Leon C. Brunson

Leon C. Brunson

Hulu Secret Chef & Restaurant Owner
Leon's at Lake Ella
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responsive and thorough
Earl is the best! He explains things in ways that even I can understand...
Paul Klinger - Director at Sevenoaks Retreat Center, Non-profit Hospitality Industry

Paul Klinger

Director
Sevenoaks Retreat Center
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Earl is extremely knowledgeable
Earl is extremely knowledgeable, he helps your business think of its most important resource, its customers! From website design and UX optimization, to well thought SEO and website traffic solutions, Earl has it covered.
Christopher Shipe - Varona Designs

Christopher Shipe

Social Media Specialist
Shipe LLC
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impressive quality of work
I’m consistently impressed with Earl's quality of work...
Jeff Feiertag - IT Training Coordinator at Montgomery County Fire and Rescue Services, Government Agency

Jeff Feiertag

IT Training Coordinator
Montgomery County Fire and Rescue Services
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We absolutely loved working with Earl!
We have received so many compliments from our current clients about their experience on our new website. Best of all, we have so many more NEW clients now finding us and loving what they see.
Annie Mathis

Annie Mathis

Co-owner & Music Teacher
Potomac Music
Strategic Web Design Case Studies

Featured Projects

We've designed websites for many different industries and sizes. Here are some case studies we've developed that showcase the value of an effective website strategy and user experience design.

Restaurant Website Design Case Study

The website design case study for a restaurant in Tallahassee, Florida.
22.37
%
Click-thru-rate
64.68
%
Average engagement rate
2.5k
First-month new users
Leon's at Lake Ella Restaurant website design - Varona Designs

Music Lesson Studio Website Design Case Study

The website redesign case study for a music lesson studio in Lorton, Virginia.
7.4
%
Visitor-to-lead conversion rate
68.5
%
Lead-to-customer conversion rate
74.9
%
First-year gross earnings increase
Potomac Music website design - Varona Designs

Private Chef Website Design Case Study

The website redesign case study for a professional chef in Tallahassee, Florida.
80
%
Lead-to-customer Conversion Rate
2.9x
Website Traffic Increase
2.7x
Monthly Leads Increase
Chef Leon C Brunson website design - Varona Designs

Featured Brand Experiences

Embassy of the Republic of Guyana logo - Varona Designs
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7 Strategic Ways to Double Website Leads in 60 Days Strategy Guide - Varona Designs

Free Web Design Strategy Guide

7 Strategic Ways to Double Your Website Leads in 60 Days.

Learn several ways you can use web strategy to increase the effectiveness of your website and significantly grow your business.

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Attract more prospects

Attract more highly qualified prospects.

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Convert more leads

Convert more high-quality leads.

How to get started

Interested in working with us?

We don't work with just anyone. We want to ensure we can help you and your business succeed before we can offer our services. Our goal is to build long-term relationships with our clients and continuously provide them with value.

Step 1
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Book a strategy call

Let's schedule a strategy call to learn how to help your business succeed and if we're a good fit for you.

Step 2
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Get a proposal

If we're a good fit for your project, we'll offer you a proposal with the estimated investment, timeframe, and scope. Doing so will help you choose what's best for your business.

Step 3
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Accept the proposal

We'll construct the project contract with detailed information and scheduled scope and milestones if you accept our proposal. The project starts after we sign the contract.